Guest revenue

Find the revenue your stack already earned.

Dates that sold by this point last year and have not sold this year. Short gaps in the next ninety days. Past guests due back. Quotes that went cold. Your systems already hold every one of them. Nobody has the time to go looking.

Works with your PMSRead onlyA person approves every sendSet up in less than a week

What it looks for

Four questions your tools cannot answer on their own.

Each one needs data from more than one system, held in one place, with enough history to compare. That is why the answers are not already on a screen somewhere.

Same time last year

Dates that sold by now last year and have not sold this year.

The single most valuable signal, and the hardest to fake. It needs two years of history in your property management system and somewhere to compare them night by night. Nothing in a standard stack computes it.

Gap nights

Two to four night holes in the near calendar, ranked by what they are worth.

Not every gap. Only the ones worth someone picking up the phone about, ordered so the most valuable is first.

Repeat guests

Past guests inside their return window, right now.

Ranked by average stay value rather than lifetime value, so your best opportunity today rises instead of your best customer ever.

Cold quotes

Inquiries that carried a full price and never converted.

Most operators never mine them. The quoted price is already sitting in the system, which makes the follow up specific instead of generic.

The honest part

Your pricing tool already handles some of this.

So we do not pretend otherwise. We built a detector for minimum stay gaps, ran it against a real portfolio, and found the revenue management tool was already doing the job properly across almost every home. We retired the detector and kept a silent monitor in case that ever stops being true.

The four above are the ones a pricing tool cannot see, because they need booking history, guest records and quote data together in one place. A pricing tool sets rates. It does not tell a named person which four properties to call this morning.

The difference

An opportunity without an owner is just a number.

A list is the easy half. Every item arrives as work, not as a chart.

PriorityWhere it sits against everything else open today.
SubjectThe property, the dates and the guest, not a category.
ActionWhat to do, drafted and ready for a person to approve.
ValueWhat it is worth, so the queue can be ordered honestly.
OwnerA name. The item belongs to someone or it does not exist.
DeadlineWhen it stops being worth doing.
StatusOpen, actioned, won or declined. This is what closes the loop.

Because the loop closes, we can report what was actually recovered. That is the only number that justifies the system.

Measured, not estimated

We take the baseline before we promise anything.

In week one we reconcile to your own monthly report and agree what a booked night means, which revenue basis you report on, and how you recognise it. Those answers go in writing, because the same month read three different ways gives three different numbers, and we would rather argue about it once than every month.

After that, every month: what the queue raised, who actioned it, and what came back, against the baseline. We do not estimate uplift and we do not claim revenue that would have arrived anyway.

Guest data

Guest contact details never reach the AI.

Not as a policy, as an architecture. The AI can read two schemas. Both were audited and contain no email address, phone number or postal address at all. The raw and staging layers, where contact data lives, are denied outright and verified by probe.

A test fails the build if that ever stops being true, so the first person to add an email column somewhere cannot quietly break the guarantee. It is the only form of this promise worth making.

Setup

We set everything up for you in less than a week.

01

Connect

Your PMS, pricing tool and CRM, read only, into one warehouse that belongs to you.

02

Calibrate

Your revenue basis, your definitions and your thresholds, reconciled against your own report.

03

Run

The four detectors run daily and issue work to named owners. A person approves every send.

04

Measure

Monthly, what was raised, what was actioned and what was recovered.

Thirty minutes, on your own portfolio.

We will ask what you run and what it already does for you, then show you what is sitting in your own calendar and guest history. If there is nothing there, that is a useful answer too.